How to Get Press for Your Business: Proven Strategies from Media Relations Specialists

If you’re a business owner, startup founder, or marketer wondering how to get press for your business, you’re not alone. Everyone wants their brand in the spotlight, but few know how to get there. Good news? You don’t need huge media connections to make it happen. What you need are smart strategies, consistent outreach, and … Read more

Content Marketing and Public Relations: The Perfect Partnership for Modern Brands

Understanding Content Marketing and PR To understand where these two strategies overlap, it’s important to first know what makes each unique. Both are communication tools, but they focus on different sides of storytelling: one builds relationships through media exposure, while the other builds loyalty through valuable content. What is a Content Marketing Strategy? Content marketing … Read more